TikTok has quietly added new themed channels to its homepage alongside its current “Following” and “For You” channels.
Some users are now seeing new videos dedicated to “Sports“, “Fashion”, “Games” and “Food”.
Swipe between channels to see content for each category without having to specifically search for it.
Redesign
With this redesign, TikTok seems to be trying to make it easier for people to find exactly what kind of content they want to watch or stay up to date on.
The current Watch and For You channels are not organized and instead show you a variety of different types of content within minutes.
For example, you might come across a funny cat video and then immediately see a video about a sad story.
With these new categories, you can choose the type of content you want to see at that moment.
If you’re looking for fashion inspiration, you can check out the Fashion feed. If you’re looking for dinner ideas, you can browse the Food feed.
Of course, you can always search for these things within the app.
This change may be a welcome addition for users who want more organization in the app along with the ability to track what they’re in the mood for.
On the other hand, some users may not like this change, as it somewhat clutters the home page of the application, which already contains many different things.
With this latest update, TikTok is probably hoping to reach a more defined audience with the new categories.
It could also be a way for the company to better compete with its competitors.
For example, YouTube has for some time now had themed categories at the top of its home page that allow users to find content they are particularly interested in, whether it’s music, games or podcasts.
It is not known if TikTok plans to stick with these four categories or if it will introduce more in the future.
It wouldn’t be surprising if the app introduced more categories for things like books and movies.e app, but the new feeds offer a seamless way to watch specific types of content.
TikTok is adding new dedicated video channels for sports, fashion, games, and food.
As the platform continues to expand beyond its roots in short-form dance and music content.
The new video channels will be managed by in-house teams and feature original content and user-generated videos.
The move is part of TikTok’s strategy to diversify its content and attract new audiences. With new video channels.
Sources: Techcrunch | techshotsapp